August 25, 2011 – 2:08 pm
www.lahomegirl.com has been completely redesigned as a custom site and relaunched. The site features a home page slide show with images of Los Feliz, Silver Lake, Hollywood Hills, and Downtown LA, as well as neighborhood info and listings for those communities. The site also features a fully interactive MLS search through IDX broker which makes [...]
Twitter has been in the news quite a bit lately with the protests in Iran, politicians and celebrities, trying to get their message out, and news reporters seeking a new means of communication. Most business people including real estate professionals are wondering how they can take advantage of Twitter. I’ll have to admit it, I [...]
Email Marketing is one of the most underutilized internet tools at a Realtor’s disposal. Today, just about everyone sends email for business and/or personal reasons, so they assume that they are utilize it effectively. However, sending email correspondence with a collegue or client is far different from an email marketing campaign. Also, sending a text [...]
According to the C.A.R. survey, the individual agent’s website is the most important site for internet buyers. This graph was shown during the October 2008 Annual Convention and quickly dismissed as not accurate or not important. Most of the panel’s discussion was focused on the meltdown in both the financial and real estate markets. Being [...]
January 28, 2011 – 9:33 am
Any real estate agent with an email address is inundated with solicitations from Search Engine Marketing companies promises to get them to the top of Google for a small fee. Many agents roll the dice and blindly hire these Search Engine “experts” to magically get their site to the top of the search engines. Yes, [...]
November 17, 2010 – 12:16 pm
I love this house stock photo shot with the blue sky and clouds. It’s suburban nirvana.
September 16, 2010 – 10:52 am
I recently had to create a floorplan for a property based on some crude measurements. Since I am most familiar with Photoshop, I ended up creating the floorplan from that application. However, after a few minutes I realized that wasn’t the best program for the job. Illustrator with some special plugins or brushes probably would [...]
August 24, 2010 – 2:52 pm
I have always been a believer in a multi-pronged approach to marketing, specifically online marketing. If you have a great website, but don’t do any internet marketing, email marketing, or social media you probably won’t have good results. The converse is also true, effective marketing that directs users to a website lacking content or smart [...]
Real Estate Marketing Definitions (1) “Employee” includes an individual who has an independent contractual relationship with a real estate marketing organization and performs real estate marketing activity. (2) “Real estate marketing activity” means procuring or offering to procure prospects to purchase, sell, lease or rent real estate by telemarketing, mail or otherwise. (3) “Real estate [...]
var ws_wsid = ‘YOUR-WSID-HERE’; var ws_address = ’2701 Ocean Park Blvd, Santa Monica, CA 90405′;var ws_width = ’550′;var ws_height = ’286′;var ws_layout = ‘horizontal’; #ws-walkscore-tile{position:relative;text-align:left}#ws-walkscore-tile *{float:none;}#ws-footer a,#ws-footer a:link{font:11px Verdana,Arial,Helvetica,sans-serif;margin-right:6px;white-space:nowrap;padding:0;color:#000;font-weight:bold;text-decoration:none}#ws-footer a:hover{color:#777;text-decoration:none}#ws-footer a:active{color:#b14900} Find out your home’s Walk Score:
